Monthly Archives: December 2016

WhatsApp Group Chat – Impact of Joining Goodies on Branding

There’s been so much talk about branding especially Employer and Employee Branding including Individual Branding. We’ve even spoken quite a lot about the measures to boost the offer to joining ratio and giving goodies to welcome new joinees on – board works. If you’ve been searching for ideas then you’re in the right place. Many organisations have implemented several measures to ensure that the hire’s joined and remain with the organisation. But how many of us have wondered about the fruits of our efforts?

Luckily, @SourcingADDA we’ve managed to take this in to consideration thanks to our WhatsApp Group Members. Therefore the topic for our popular Wednesday Discussion revolved around this aspect. The topic was on, “Impact of Joining Goodies on Branding” which was suggested by our Bangalore Group Member Shankar. The purpose for the discussion was because of all the hype on Social Media about “Joining Goodies” and branding done via the accessories distributed. The key take a ways will be followed after the discussion chat which can be viewed under here…


If you’re wondering how “Joining Goodies” impacts ‘New Joinees’ or simply searching for ideas to improve the offer to joining ratio then you’re not going to be disappointed. And if you’ve come this far and are reading this then we’re sure that you’ll definitely get the assistance you need as we’ll be highlighting the key takeaways shortly.

Impact of Joining Goodies on branding

“Joining Goodies”

  • “Goodies” on the first day create an impression but aren’t a reason for a good experience
  • Creating a good experience starts with first impressions via connecting with the candidate prior to interview scheduling.
  • Distributing pens, Bags, t-shirts, identity cards etc. with the Company’s Logo create a good impression about the company.
  • Distributing accessories with the Company’s logo builds the brand name via ‘Word of Mouth’ a traditional marketing technique.
  • Giving Free Gift Hampers containing the organisations products to joinees in the consumer products segment or other segments creates a real brand image publically and avoids restricting it to only joinees alone.
  • Candidates experience the ‘Employer Touch’ with “Joining Goodies” hence it’s the best practice for the organization to follow.
  • Experiences matter much more than the “Token Goodies” as it helps employees to bond with the company better than “Goodies” so get them to attend a session where your products / services impact the target market audience.
  • Creating placards with a New Joinees name and using them to announce their names is a good option.
  • It is essential to consider other aspects while creating an experience such as –
    • Ensuring that it’s a swift process
    • Paying attention to the people around and their perceptive and their pro-activeness
    • Infrastructure arrangements
    • Team or Reporting Manager Engagement
  • Providing New Joinees with a “Goodies Kit” creates a positive impact on them
  • “Joining Goodies” helps them to understand the company culture and  gets them to consider themselves as a part of the Company from the joining date.
  • Distributing “Joining Goodies” gives employees a sense of belongingness and engagement
  • When Employees utilise the company branded accessories they feel proud and don’t mind carrying the logo with them.
  • With company branded accessories they get to talk about them among their family and friends and is a big achievement Employer and Employee Branding is concerned.

“Exit Goodies”

  • The “Goodies Kit” should be extended to all applicants since we reject more than we select
  • Create a good experience by giving New Joinees the “Goodies Kit” as it makes them feel happy irrespective of their performance in the interview.
  • It is essential to create a good Candidate experience at the interview stage especially to rejected or unhappy Job Aspirants since this affects branding.
  • When targeting the right Talent for the position one needs to realise that some of them could be ‘potential customers’ or ‘consumers or ‘influencers’ hence giving “Joining Goodies Kit” helps.
  • Impact of “Exit Goodies” is more profound on Branding than “Joining Goodies” hence the rejection stage is important and requires just as much attention.
  • Distributing Goodies builds a relationship, branding and helps spread the word within high competitive environments.
  • Distributing “Exit Goodies” leaves an impression that the organisation cares for you

Ideas for Joining & Exit Goodies

“Joining Goodies” & “Exit Goodies”

  • Get ‘company branded pens or personalised pens, bags, t-shirts, etc.’ made and distribute them as “Joining Goodies”.
  • Spare 10 minutes and request the New Joinees on the ‘Induction Day’ to follow the Company Brand Online via Twitter, LinkedIn, and Facebook etc. but before handing over the “Goodies Kit” and add a smart tag ‘Thank you for Joining’.
  • Organisation can also give away “Joining Goodies” to senior level hiring and / or arrange lunch meetings for Senior Folks.
  • Experiences matter much more than the “Token Goodies”
    • A simple lunch with a Mentor / Senior
    • Attending a session where the product / service you’re working for impacts the target market.
  • Organisations can welcome new joinees with a placard announcing the name of a new joinee.
  • Companies can send ‘Cabs’ to New Joiners or only for Outsider New Joiners on the first day as it will help them to adjust to a new place.
  • Companies can also arrange the accommodation for a few days for Outsider New Joiners
  • The “Joining Goodies Kit” can include a complete employee’s handbook, basic stationary, HR and other key persons contact details, lunch, company t – shirt and a good welcome note.
  • Similarly, firms can host a ‘Welcome Party’ for the New Senior professionals joining especially CXOs on the day of joining or the first weekend providing them with a chance to get to know the Senior Management Team.
  • Organisations can gift New Joinees free Bags & Shoes of any price of reputed brands or even a keychain and wrist band can work.
  • Give ‘Free Gift Hampers’ containing the organisations products to joinees within the consumer products segment and other segments and / or to all interviewees.
  • Distribute and / or ‘Discount Coupons’ or ‘other gifts’ to all joinees and / or Interviewees
  • Firms can host a ‘Farewell Party’ for Senior Professionals joining other firms especially CXOs on the day of their joining or the first weekend for a chance to interact with all the Senior Management Team.
  • Irrespective of whether a Candidate’s resume is shortlisted for an interview companies can send ‘$5 Starbucks Gift Cards’.

The above pointers clearly sums up the discussion that after reviewing we found to be quite enlightening and interesting. We’re sure that if you’ve come here looking for ideas for “Joining Goodies” you’d have got plenty. And even if you’ve wondered what relevance, importance and impact can distributing “Goodies” have in the Talent Acquisition sphere you’d have got all the information you need.

Having, said that if you’re not already a part of these discussions then you have no idea what you’re missing out on. So follow us @SourcingADDA to get real time updates to our upcoming events and activities. Be sure to leave your views or request’s to join these WhatsApp groups in the comments section as we’d be glad to add you to these groups.


WhatsApp Group Chat – How to identify if a Candidate will definitely join the Organisation?

Talent Sourcing is easy but getting the desired Talent and even more important ensuring that they join the organisation isn’t as easy as people make it out to be. Most Talent Acquisitionists can relate to the scenario and thus are constantly seeking out for new resources and techniques or strategies to boost the joining ratio.

Having, said that we’ve spoken a great deal about how to improve the offer to joining ratio or  handle infant mortality in the organisation. Along similar lines we’ve now covered just what Recruiters can do to achieve the joining ratio they are expected to meet at our popular WhatsApp Wednesday discussion.  The discussion covered the topic, “What Questions can be asked to help Recruiter’s identify whether or make sure that the candidate will certainly join? It was suggested by our Pune Group Member Prateek and after the WhatsApp Chat we’ll be highlighting the take a ways so in the meantime here’s what we came across…


If you’re having trouble with the joining ratio at your company then these simple questions within the conversation above can make all the difference. So let’s get right down to the key take a ways that will assist you when you find yourself in the same situation.

How to identify if a Candidate will surely join?

  • What inclined you to consider this opportunity? (Based on the answer/s you get, you can then evaluate the Candidate accordingly)
  • If a candidate is ready to compromise on their current notice period, the probability of them joining is much higher.
  • Check the response rate pre offer and post offer and the relieving confirmation date
  • Meeting Candidates in person gives you an opportunity to identify the joining probability through body language and through observing indicators.
  • How is your Manager reacting to your Career move?
  • Ask for an immediate Resignation email post sending the offer letter but with the HR head in CC; this can be a deciding factor.
  • Post the offer after asking for the immediate resignation email if a Candidate does not send it within 2-3 days then the probability of joining is low.
  • Before a 2 or 1 week joining ask for travel tickets especially if the candidate is relocating
  • Check the Candidate’s résumé on the portal and check when it was last updated, if it is frequent then make a dummy call to the candidate to check if they are considering your company as an option or not.
  • Ask the candidate how they are taking the opportunity i.e. is it just another job move? (The reason would prove whether or not the Applicant is really interested in the opportunity and if they’ll join or not.
  • Check the response rate pre and post offer and use the “Fear of Loss” technique/s (if the response is a hesitant reply or least concerned reply then the chances that candidate may not join are high)
  • Just asking question/s won’t give you the exact picture of what’s going on in a candidates mind and there’s no science for that.
  • Use the concept called “Occam’s Razor” to decide the risk level and whether a backup is needed
  • Pre Offer and Post Offer behaviour, Pro-active communication and co – operation during different stages of hiring would indicate how keen the Candidate is to join.
  • To get an assurance from the applicant of joining you need to check their past tenure background and the reason/s for leaving.
  • If the candidate give you a copy of the salary slips after verifying them with the original then that improves the joining ratio and states that they are trustworthy.
  • When dicey about the candidate joining, it is imperative that active communication is maintained religiously.

How to boost the joining ratio?

  • Keep the Candidates engaged by inviting them over for lunch or coffee as you’ll get a sense of whether they’ll join or not; it is preferable to encourage the line managers to do so due to a better impact.
  • Share company achievement updates or a monthly company magazine with candidates to maintain their interest.
  • You can invite the applicants to events such as a company Annual party, Achievement party etc.
  • It’s vital to keep the candidate happy and engaged right from the offer stage to the point at which they start and become a fully-fledged employee and the whole process counts.
  • Employer branding can impact their decision especially if it is strong and genuinely reflects the reasons that someone would want to join in the first place.
  • The entire hiring process must be easy for the candidate to go through and is essential for them to feel that the company is well organised and efficient.
  • Any other approach will sow seeds of doubt and the candidate will be easily swayed into looking elsewhere.
  • Realise that the new hire wants to start building the relationship with the new boss.
  • A letter from the CEO welcoming them to your company
  • Send them their business cards, create their corporate emailing signature and identity cards with their name and new job title next to the company logo create a really powerful image.
  • Invite them out to lunch or drinks with the team.
  • Distribute ‘Joining Goodies’ such as a t – shirt, notebooks, even those strange squeezable stress balls are a good idea especially if they have young children which can get the family excited about the new job.
  • Once the Candidate accepts the offer it’s essential for the TA team to be in touch with them for any reason.
  • Try and understand the personal ambitions, situations, family etc. if they open up immediately after the interview or outside the office premises.

Well the points mentioned above portray a fair, clear and chirp picture about what Talent Acquisitionist’s like yourselves can do to ensure that a selected candidate joins. We’ve even given ideas on how to boost the joining ratio and solutions to help you achieve your KRA’s.

If you’ve found this enlightening and have added to your knowledge you might want to follow us @SourcingAdda and no doubt would like to join in these discussions. If yes, then do leave us your views and request’s to be added in to our WhatsApp groups in the comments section. We’ll be really glad to add you since we’re in constant search for new perspectives and would like to hear yours as well.

WhatsApp Group Chat – Hiring Timelines / TAT and its Implications on the Quality of Hires

Talent Acquisitionists are constantly required to Source Talent to fill vacancies and there are various tools and methods to achieve this. Several organisations are slowly incorporating these new methods and techniques to evaluate and shortlist candidates to capture the right fit.

In an attempt to understand what these tools are and the hiring trends followed @SourcingAdda we conducted our popular WhatsApp Group chat discussion on, “Hiring timelines / TAT and its implications on the quality of hires.” Upon the request of our Bangalore group member Shankar and here’s what we discussed but we’ll be highlighting the key take away pointers thereafter…


Well this brings us to the end of an interesting conversation with lots of take a ways as always so let’s continue to the key pointers to keep in mind. Therefore here goes…

Hiring Timelines, its importance and Implications

  • Hiring timelines is an important part in the hiring process
  • With stringent timelines we overlook some qualities in the candidate
  • When timelines are too long the candidate loses interest in the position altogether
  • It is important for organisations to hire the right Talent for the right profile and within the given time frame.
  • Hiring should be time bound but proactive; unless one is hiring readily available candidates instead of the most suitable candidates.
  • The quality of hire will increase only if the organisation is ready to invest in the process in a timely manner.

Importance of maintaining relations with rejected candidates

  • Stay invested in passive candidates for future roles else you’ll have a Hire Fire type of engagement that can affect them as being possible candidates in the future.

Implications and utility of TAT before and after on – boarding

  • Many organisations utilise the TAT for candidate selection although it helps to shortlist candidates it rules out the ones that don’t meet the criteria.
  • In the process it filters candidates that might be a good fit for the position even if they don’t meet the TAT criteria.
  • Depending on the organisation’s hiring process followed one can also conduct an offer and joining TAT to filter the Candidates further if required.
  • TAT should be applicable to all stakeholders involved in the hiring journey not only recruiters
  • In today’s hiring scenario we need to remove the filter barrier and capture the right fit Talent with the calibre and capability to perform the tasks well.

Well there you have it all the aspects that play an important role in the growth of the organisation and the implications of having unreasonable Hiring Timelines and TAT selection of candidates. Whether you’re new to these techniques and selection tools and / or are looking to formulate your own selection processes then these inputs will be helpful nonetheless.

Having said that; if you’d like to be an active participant instead of a passive one then ensure that you leave us your views and or requests to join these WhatsApp groups in our comments section. In the meantime make sure you follow us @SourcingAdda to get real time updates to our upcoming events and activities.

WhatsApp Group Chat – Bell Curve Performance Management System a boon or bane?

Talent Acquisitionists look forward to the performance of a new joinee and have a certain level of performance expectation from the individual on-board. That said it’s obvious why they are constantly looking for a way to measure the Employees performance from an individual and an organisational level.

In view of that, our Pune group member Karnika suggested to have a discussion on, “Bell Curve Performance Management System a boon or bane?” with an attempt to find out how we can tackle the situation. Thus, @SourcingAdda we conducted our popular Wednesday discussion on the same and these are the insights we received…



Based on the discussion above, I’m sure you’d agree with us when we state that this was quite a discussion with many perspectives and aspects to look at. How great is that? If you’ve come this far, then you’ve certainly added to your knowledge. That being said, I’m certain that you’d like to grab the takeaways as a refresher to what you’ve learnt. So let’s not disappoint you anymore, hence here goes…

Bell Curve Performance Management

Bell Curve Performance Management as a Boon

  • But real-time performance is better for companies
  • From the POV of a Manager the bell curve system can help identify low performance Employees
  • Managers can help low performance Employees with training to improve their performance

Bell Curve Performance Management as a Bane

  • The bell curve model may be considered a rigid approach for rating employees
  • Managers sometimes need to put employees in specific gradients due to the bell curve requirements; especially with small teams
  • It creates doubts in the mind of both managers and employees such as the possibility of an exit during tough job market conditions
  • Doubts lead to loss of morale and further deterioration of job performance
  • It’s not suitable for small companies with less than 300 employees, the categorization isn’t done properly with mostly erroneous results
  • Indian companies have either given up completely or increasingly moved away from the ‘Bell Curve System of Appraisal Model’
  • The Bell Curve segregates all Employees into distinct baskets i.e. top, average (comprising of the vast majority) and bottom performers
  • Compensation or hikes are also based on the rating given for any financial year
  • The Categorization of the performance is done on annual basis
  • Digitalised evaluations give better results in comparison to the Bell Curve System
  • Most IT companies have several Projects & deliveries to cater to and it need not be that each project will have people to fit in the bell curve.
  • A small project with 10 people where the Manager had a team with all top performers is forced to push people to the bottom during the appraisal process
  • It’s neither a boon nor a bane; as it’s an old method that is specific for large organisations where every performance appraisal is an increasing CTC
  • For the overall performance of the company and to balance the CTC the Employees are bucketed into various buckets called low performers, average performers and super performers
  • A specific appraisal % is pre-defined for all buckets
  • Bell curve forces someone to be put in a lower rating through laddering
  • The operating costs increase for the company and many super performers leave during this period due to lack of recognition
  • To prevent the loss of talent; organisations are doing away with this model thus the trend inclines towards doing away with this system altogether
  • Research shows that this statistical model, while easy to understand, doesn’t accurately reflect performance

Bell Curve VS Real Time Feedbacks

  • Both Bell Curve and Real – Time feedbacks have pitfalls highlighted below

Bell Curve Feedbacks

  • Bell curve can be applied only once
  • One may not perform at the same consistency throughout  the year
  • You only see the average work done

Real Time Feedbacks

  • If you are inconsistent then it gives an immediate reason to put a person in pip and it’s therefore a question of POV thus given below are the 2 types of POV expressed –

Company’s POV

  • Real-Time is a better system

Employee’s POV

  • Bell Curve is ideally better
  • Bell Curves give more freedom
  • It’s harder for Supervisors to punish someone in the bell curve system for small indifferences that are usual in a work-life scenario

Bell Curve Performance Management a General perspective

  • The Bell Curve Model has a vital element to it – called relative ranking where the onus is on the People Managers and the HRs to drive it positively
  • These individuals are responsible to draw as much objectivity as possible
  • To gain objectivity; evaluating people in context to the market dynamics, organisation stage, capability built up over the year etc. is important
  • The most important goal is to increase the overall performance of the company and Teamwork plays a vital role in achieving it
  • Calibration plays a role in order to mitigate and evaluate people fairly
  • It’s important to have good relation with Managers, if that’s established then which system a company follows doesn’t matter

Bell Curve Performance Management Possible Solutions / Improvements

  • A simplistic approach by giving the manager more power and authority
  • An old method which must be tweaked to accommodate new age demands
  • Tools to judge the performance of individuals as well as the team as a whole is essential
  • A holistic appraisal process based on individual performances is necessary
  • Feedback should be systematic and periodic while considering individual contributions towards the team’s success is required
  • A 360 degree feedback survey with monthly feedback sessions to be considered while evaluating Associates is essential
  • More emphasis to be given to the sense of belongingness, loyalty, collaboration and teamwork
  • Companies now follow monthly & quarterly evaluations as a precaution to avoid shocking situations with the individual and organization at the end of the year
  • Technology has effectively improved ones performance
  • A rise in the use of technology can be seen hence digitalizing the evaluations is required
  • Digitalized evaluations help align the individual and organizational performance in real time
  • Evaluations that are digitalized create a win-win situation where both sides are happy; yet  clear about the expectations
  • Employees should be evaluated on the basis of achievements / benchmarks and without the threat of forced ranking i.e. doesn’t have transparency
  • Top Management is required to think beyond bias and emotions which are rare instances in the industry
  • Any rating system should emphasize on the scope for building capabilities that are built over a specified period of time, goals that are set vs achievement/s, reach the next level as a professional and on a key team player
  • Post rating is discussed with the resource
  • People don’t wanna change when they are used to a system
  • Decision makers should depend on a candidate’s performance and then decide if the Employee deserves the appraisal
  • Appropriate feedback is definitely needed to improve the employee performance
  • A generalised approach that conveys the message that they are doing better than what we expect from them might send a wrong message to the Employees

Well this brings us to the end of an insightful and enlightening experience that we’re constantly on the look – out for, isn’t this great? You can gain different perspectives, add to your learning while staying updated with the current trends followed; live at our popular Wednesday discussions.

Want to get these perspectives and more in real – time then you absolutely need to join these insightful conversations. You can do this by following us @SourcingAdda; hence, leave your views or requests to be added to the various WhatsApp groups in our comments section.

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